Case studies
Real businesses. Real results.
What the business needed, what we mailed, and what happened. Browse by industry.
Real estate case studies
$8,250 commission from two mailings.
Documented result
Coldwell Banker Realty
Terri Granholm · Branchburg, NJ
Read case study
$15,960 commission from one listing.
Documented result
Coldwell Banker Realty
Javier Matallana · Elizabeth, NJ
Read case study$25,000
$25,000 in closed commissions.
Documented result
Pat Plante, Realtor
Pat Plante · Fanwood, NJ
Read case study
Construction & remodeling case studies
Garden centers case studies
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How we talk about results.
Four different things get published on this site, and we keep them apart on purpose. Only the first one carries a number.
- Actual customer result
- What a business owner told us happened, with what they spent and what came back both on record. Only these carry a result figure.
- Case study
- The whole story behind one of those results — what the business needed, what went in the mail, and what followed. It explains a result; it is not a second one.
- Strategy / how-to
- How a kind of campaign works and how to plan one. Written from what we have run for other businesses, never measured from yours.
- Design guidance
- How to set a piece up so it prints and mails correctly — sizes, bleed, the address area, print-ready files. Craft, not performance.