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Construction & remodeling case study

Stoak Renovation

One deck job paid for the whole campaign six times over.

Documented result
  • Stoak Renovation
  • New Jersey
  • 12,500 postcards
The postcard Stoak Renovation mailed

The situation

Feast-or-famine lead flow; needed steady, controllable demand for high-ticket deck and outdoor-living projects.

The solution

12,500 oversized EDDM postcards; initial drop of 500 homes to outdoor-living homeowners.

The result

One deck build worth $46,730 within a week of resuming — with more leads still coming in.

“Stop the mailing—I can't handle all the new business coming in.”
Stoak Renovation, Stoak Renovation
Documented resultfrom one deck project
$46,730
Campaign spend on record
$6,167

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