Get More Patients.
Bring in more new eye care patients.Optometry practices use EDDM postcards to reach families and individuals due for eye exams, new glasses, and contact lens fittings. Direct mail keeps your practice visible in a market where patients only think about eye care once a year.
Campaign Types That Work
Annual Eye Exam Reminder
Target households with reminders about the importance of annual exams, especially for children and seniors.
Frame Collection Showcase
Feature new designer and exclusive frame lines with in-store try-on invitations.
Contact Lens Fitting Special
Promote specialty contact lens fittings for astigmatism, multifocal, and hard-to-fit prescriptions.
Children's Vision Campaign
Reach families before the school year with pediatric eye exams that catch learning-affecting vision problems.
Templates coming soon
Optometry Practices templates are on the way
We're building ready-to-personalize postcard templates for optometry practices businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.
Why L&B Printing?
- Every direct-mail file reviewed by an L&B expert before print — free
- Decades of NJ campaign data
- We handle USPS bundling and delivery