Get More Members.
Bring in more new gym members.CrossFit and strength gyms use EDDM postcards to reach nearby residents with on-ramp cohorts and community-focused messaging. Direct mail fills new beginner classes and builds the tight-knit community that keeps members for years.
- Peak enrollment timing
- New Year
Campaign Types That Work
On-Ramp Cohort Launch
Promote your next beginner on-ramp cohort to nearby households with a start date that creates urgency.
New Year Kickoff
Hit mailboxes in late December with a resolution-ready intro offer for first-time members.
Free Intro Class
Remove intimidation with a no-pressure intro session that lets prospects meet the community and coaches.
Community & Challenge Event
Invite neighbors to a partner workout, charity event, or fitness challenge that showcases your gym's culture.
Templates coming soon
CrossFit & Strength Gyms templates are on the way
We're building ready-to-personalize postcard templates for crossfit & strength gyms businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.
Why L&B Printing?
- Every direct-mail file reviewed by an L&B expert before print — free
- Decades of NJ campaign data
- We handle USPS bundling and delivery