Campaign
Retail Collection Promo Campaign
Put your new collection or sale in every mailbox nearby — guaranteed to reach the neighborhood, not just your regulars.
- Starting at · 1,000 mailed postcards
- $615
- Best timing
- Aligned to your sale calendar
Who it's for
Retail store owners promoting a new collection, sale, or anniversary event.
- Recommended for
- New arrivals, seasonal sales, and store anniversaries
- Audience
- Shoppers within driving distance of your store
Suggested audience
- Neighborhoods within a few miles
- Selected ZIP codes
- Higher-income areas nearby
Recommended timing
Mail 1–2 weeks before the sale starts so it's fresh when doors open.
What's included
- Recommended postcard format
- Tested promo message structure
- Professional design by L&B
- Suggested offer options
- QR code linking to your online store or event
- Optional matching products
- Free L&B campaign review
Expected investment
1,000 mailed postcards$615
2,500 mailed postcards$1,298
Matching window clingsAdd-on
Custom design service$200 add-on
Mailed prices include printing, USPS paperwork, and postage. These are starting examples: your exact price depends on the neighborhoods you pick.
How would you like to launch this campaign?
Customize and order it myself
Upload your own artwork or have L&B design the piece, set your offer and details, choose the audience, and order online.
Best for customers who already know what they want.
Build It With Our Team
Get help refining the offer, audience, products, quantities and campaign plan.
Best for customers who want strategic guidance.
Either way, an L&B Direct Mail Expert reviews your file before it goes to print. Free.